Today, Incognito is producing artists from Lebanon, Syria, Jordan, Palestine and Egypt. Through this network, Incognito distributes its own productions as well as other local alternative labels and self-produced artists, establishing itself as the first network for the distribution of alternative cultural products in the Arab countries.
In each of the above-mentioned countries, Incognito is seeking to establish privileged relations with local strategic partners who are already implemented in the cultural scene of their country. Each of these entities is helping Incognito build its network to reach its target audience in the right outlets and mainly outside of the “regular” distribution channels.
Official distributors for Incognito:
Syria | Majal:
Majal is a Syrian company that handles the distribution of Incognito’s products in Syria. Its network comprises over 60 outlets, located in all major cities, mainly Damascus, Aleppo, Latakia, Homs & Tartous. Majal is the first company to introduce original CD’s into a market exclusively dominated by piracy. It is actively working on raising awareness to copyright issues, especially among the new generation.
Egypt | Al Sharq for Bookstores:
Incognito’s distributor in Egypt is Al-Sharq for Bookstores, and its distribution network includes over 20 outlets in Cairo and even Alexandria. Al-Sharq is the company behind the famed Zamalek bookstore: Diwan. Diwan has a comprehensive selection of books and stationery, as well as an eclectic selection of some of the best music from the region.
Contact info: 159, 26th of July St., 1st Floor, Apt. No. 5, Zamalek, Cairo, 11211
T: +202 27353460/80 | F: +202 27362096
info@diwanegypt.com
Jordan | Books@café:
A casual café, restaurant, pub, bookshop and internet spot, with a great view over Amman. Books@ has been the real hot spot of the city for the past few years, attracting the city’s young hip crowd. Recently, Books@ has created a new space to sell CDs next to its famed bookstore, and will soon be handling the distribution of Incognito’s catalogue in Amman.
Contact info: m_aljazirah@yahoo.com | T: +962 6 4650 457
